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Ionically charged electrolytes
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Personal stories
Cycling
“elete water add in, has had a positive effect on my performance by ensuring I am getting high quality electrolytes back into my body, both during and after intense training. I’ve noticed on long training rides and on high speed sprints it has reduced and prevented the onset of cramps and the 10% it boosts my performance by is the difference between winning and losing. What also makes elete great is zero taste which means no sugary or nasty flavours to put up with. The best sports drink I’ve ever used.”
Adam Gellatly - Endurance Cyclist and 2010 Ironman competitor
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Cycling
“elete has transformed my cycling. Since my 'early' experiments with putting my own salt concoction into energy drinks and invariably failing completely to avoid cramps, I decided "enough was enough" when returning to the finish line of a particularly gruelling hilly 105kms, when I completely cramped up my hamstrings & nearly fell off on the last climb! Our Club Chairman at that time suggested I try quinine sulphate tablets - only available on prescription from your GP - so I tried and again failed. Whilst the quinine seemed reasonably successful at preventing cramp IF taken at the optimum time, I couldn't tolerate the headache & dizziness it also caused as a negative side effect! So then I heard about elete and to my amazement have NEVER cramped since, even on coast to coast 8-day rides and many more hilly climbs in high summer heat conditions!”
“elete really works and I wouldn't dare venture on my bike without it in my drinks bottle, even on a modest Sunday club ride! What's cramp? These days I've completely forgotten!”
Alan Young - Competitive club cyclist
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Fitness Training
“I use elete across the board with all my athlete clients, both male and female, during both rigorous and general training sessions. I believe elete is a product which should be taken very seriously as dehydration and mineral deficiency are significant issues for people who play sports and elete provides a solution to this. My clients and I like the fact it is tasteless and also calorie free.”
“I would recommend elete without hesitation to anyone, especially people who want to be taken seriously on the field. With all the teams and athletes I train I can honestly say they all see a noticeable improvement in energy levels and most importantly in hydration which helps them perform better for longer.”
Pat Benson - Personal Trainer of International Athletes
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Mountain Biking
 “I compete in top flight downhill mountain bike events all over the globe. Having found it hard to drink and stomach sports and energy drinks before races and whilst training I found myself trying different products with salt, apple juice and many other ingredients, without much improvement. I then heard about elete, gave it a try and was genuinely astounded by the results. With each downhill race ranging from 2-5 minutes of pure on the limit action it is vital to be at your best and I have found such a simple product as elete keeps me fully hydrated and my energy levels up through a day’s riding. I also find I recover quicker which really helps me put in a great performance the next day. Another thing I like is that it is a totally natural product with no sugar, sweeteners or other nasties. In between racing I work as a cycling coach and I almost insist my clients use elete as I know it will really help with their performance too!”
Robert Smith - International Championship Downhill Mountain Bike Race Competitor (UK)
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Running
 “I have been competing, organising, and leading desert expedition races and adventures in some of the World’s remotest spots for over eight years. I know from first-hand experience how difficult the maintenance of proper electrolyte balance can be. elete has taken the stress out of this crucial element of desert living for myself and my team. Easy to use, physiologically sound and importantly tasteless, I now recommend this product to anyone joining me on a trip to the wilds. ”
Dave Scott - Ultra distance runner and Director of www.sand-baggers.com
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Running
 “elete is the simple solution to all your hydration worries. I highly recommend the product at all my Desert Runner Training Camps, road cycling, and trail running weeks. It is not only perfect for hot climate multi-stage ultras, but for any time and any climate use: no taste, but very effective, a nice alternative to sweet-tasting sports drinks”
Paul Bateson - Ultra distance runner, cyclist and owner of axarsport.com
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Sports use for diabetics
“I have been an insulin dependent diabetic for the last 22 years. I added elete to my drinking water, not only when I ran, but at work, during meals and occasionally to my food. My sweat started to taste salty again and my hands and feet stopped cramping. My blood sugar stays normal during races and I have not needed medical assistance since taking elete. ”
Steven Thompson, Doctor - Competitive cyclist and marathon runner
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Swimming
 “In September 2009 I swam the English channel and before I undertook this challenge there were many things that concerned me not least of all the problem of getting cramp while swimming. So I needed to find a way of eliminating this problem”.
“elete was recommended to me by a friend, I used it in all my training sessions in which all together I swam hundreds of miles, and I used it during the 12 hours 19 minutes it took me to swim the channel and not once did I feel even the slightest twinge of cramp. I either mixed it with a carbohydrate drink or with water and because of its concentrated form I found it very versatile. I often found I could feel bloated in the water from the energy drinks, but because elete is concentrated I only had to mix it with a small amount of water to top up my electrolyte levels”.
“To put it briefly elete did what I wanted it to do and eliminated the risk of me not completing my swim because of cramp, and I would strongly recommend it to anyone to aid re-hydration during physical training, especially if they are an endurance athlete and want to avoid cramp.”
Dan Meyrick - English Channel Swimmer
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Yoga
 “We use and recommend elete to all of our Bikram Yoga students. elete is the only sports supplement that we have found does not contain sugar in one form or another. Practicing Bikram Yoga causes you to sweat. Often students’ essential electrolytes are not replaced with correct nutrition so we recommend elete to ensure the proper electrolyte balance is maintained.”
David Marshalsea - Bikram Yoga Teacher
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Military
“You need to get Elete Rehydration Additive.” Paul’s Email message read like an order. “We used it in Kandahar.” My friend was a Canadian Police officer recently returned from a year-long deployment as a firearms instructor with the Canadian Forces in Afghanistan. His words were wisdom gained from experience.
I had sent an Email to my many law enforcement and military friends telling them of my “discovery” of Power Gels. Paul wrote back explaining that he had been a consumer of Power Gels for several years. He reasoned (correctly) that if I had just made my discovery then I probably did not know about Elete. Two of my American military friends who had done tours of duty in Iraq with their Special Operations Units also wrote back to me stressing the critical need to remain hydrated. More words of wisdom from knowledgeable, deadly serious individuals.
I picked up the phone and called Elete, actually Mineral Resources International, Inc. in Ogden, Utah. It is a family run business. I spoke with Val Anderson, VP of Marketing. I asked him to send me some samples for evaluation. He was quite enthusiastic and promised to get a package on its way to me ASAP.
This past May I decided I needed to get in shape, build-up my stamina and increase my endurance. So I began taking a fast-paced hour-long daily walk, intent on turning it into an hour-long run. I like to work-up a heavy sweat, or I feel like I’m cheating myself. Exercising during mid-day fits my schedule and temperament, so I’m outside when it is hot. And it is hot . . . and dry. I live in northern Jerusalem, Israel, literally across the street from the beginning of the Judean Desert. It did not take long before I realized I needed something to boost my exercise-energy level. I went looking for energy bars and found Energy Gels. They did the job, big-time.
I have exercised at least 5 days a week for the past three months. Average temperature has been between 90 and 93 degrees with the heat hitting 95 to 98 degrees a third of the time. Humidity is normally around 18 percent, but for weeks on end Jerusalem has experienced 45 percent humidity.
I will admit to not properly hydrating and to not taking hydration with me on my workouts. So I can tell you I have a baseline of cramps, aches, swollen-feeling ankles and sharp pains by which to measure rehydration additives. While waiting for the Elete to arrive I tried several different rehydration powders. One needs to mix a measured amount with water. I did and began rehydrating according to the products’ instructions, both before and during my walk-run. The drinks were sweet. I discovered that properly hydrating relieved my aches and pains. I became a believer.
My package from Val Anderson arrived. I really liked the individual plastic tubes of pre-measured liquid electrolyte add-in. Incredibly compact and convenient a dozen of these little tubes in a BDU shirt pocket would soon replace the container of hydration power in my “grab-and-go” pre-packed butt-pack. I began using Elete electrolyte add-in. I have done so for the past two months and I continue to do so. I documented my experience. I always have a liter bottle in the refrigerator for before and after my outdoor exercise. I also take a ½ liter bottle of “Elete Water” with me on every walk-run.
I used Jerusalem tap water. It does not taste good. Sometimes it tastes lousy. It tasted no different when the electrolyte was added. For better or worse Elete did not affect the taste. When I used the hydration powders, by the time I had completed my 9.5 kilometer circuit around the neighborhood I had run-out of drink, being a couple of gulps short. This happened even when I took a liter bottle with me on super hot, humid days. In comparison when using Elete I have always made it home with a mouthful of water to spare. When the weatherman reports that “tomorrow the temperature will be extreme,” I put my bottle of “Elete Water” in the freezer overnight. Freezing makes no difference in taste or rate of consumption.
I like the fact that Elete does not contain any carbs. I do not want carbohydrates in my rehydration water. I get the all cabs I want in my Power Gel. If I want more carbs I have lots of much more tasty ways of consuming them. I also appreciate not having to clean out the residue hydration powders with carbohydrates leave in my canteen, tube and mouthpiece. Elete’s electrolyte add-in has not left a deposit.
Yes, I am enthusiastic about this product. It does what it claims to do. More importantly, it does what I need it to do. I have enough faith in Elete that it is now in my go-bag of essentials. Enough said.
Howard Linett - www.HowardLinett.com
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